Tag Archives: mobile app

Retailers Gaining Ground With Mobile Shoppers Over Apps: Study

  While it’s great to be coming up with the next killer app, it might pay off a bit more to market it strategically, as indicated by a new Nielsen study. A vast chunk of the mobile consumer segment seemed … Continue reading

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The Freedom to Create Mobile Apps & Share: Mozilla 2012

The non-profit, bent-to-innovate-the-internet giant that brought you Firefox, is now taking the open-source revolution to uncharted territory. Mozilla plans to build an open marketplace this year for applications that run across mobile phones, tablets and PCs, enabling developers to distribute … Continue reading

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App’s through A Developer’s Eyes: The Release of Your First App

There’s an interesting analogy that started when mobile apps seriously began giving console games competition. Developers who branched out from console to mobile started realizing that the critical difference between the two gaming dimensions was that in consoles, you fill … Continue reading

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Global “App-etite” Eats into the Online Ad-Frenzy

Of App-Users & App-Utility Consider this. In a bid to engage Hispanic mothers to pass on their cultural cooking heritage, global giant Kraft Foods utilizes a successful combination of their iFood Assistant app and mobile website. 3 years ago, you … Continue reading

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